It is difficult to express how disappointed we are by the USDA’s decision to completely deregulate genetically engineered (GE) alfalfa without restrictions. This news means farmers will now be able to plant Roundup Ready GE alfalfa without restrictions, beginning as soon as this spring.
The USDA had been considering two potential decisions on this issue – either full deregulation or deregulation with restrictions. The latter would have set rules to protect non-GE crops from contamination. While Whole Foods Market and other advocates for non-GE and organic foods feel the USDA’s deregulation decision is a setback, we will continue the fight for the protection of non-GE food, as we have ever since genetically engineered crops first appeared in the marketplace.
Whole Foods Market advocated strongly for deregulation with restrictions to preserve the ability of non-GE and organic growers to avoid contamination. It seemed that the USDA was finally recognizing that cross-contamination of GE alfalfa could potentially impact organic and non-GE farmers and consumers, both domestically and for our export markets. In fact, by inviting non-GE industry members to D.C. to discuss this issue, it appeared as though the USDA was acknowledging that organic and non-GE agriculture has the right to not only survive, but to thrive alongside GE agriculture.
Unfortunately, the USDA’s decision fell far short of this mark, and we believe that unrestricted planting of GE alfalfa without setting any clear coexistence framework, with thresholds for contamination and providing for ongoing testing and verification, is irresponsible. As true advocates of non-GE foods, we had hoped for far better from this process. Here is a post on Samuel Fromartz’s Chewswise blog that does a good job of describing the potential fallout. And this blog from the Non-GMO Project website responds to “the misguided distress expressed by the Organic Consumers Association and others in the last two days since the USDA announced deregulation of GMO alfalfa.”
Many people have asked us why we endorsed the coexistence option rather than an outright ban on GE alfalfa. That was never an option in Washington! The USDA presented the industry with only two options that they were considering– deregulation and deregulation with restrictions. Given the pervasive planting of GE crops in the U.S. – 93% of soy, 86% of corn, 93% of cotton and 93% of canola seed planted were genetically engineered in the U.S. in 2010 – the option of an outright ban was not on the table. Whole Foods Market — along with the National Cooperative Grocers Association, the National Organic Coalition, the Organic Trade Association, and other companies and groups — endorsed the path of deregulation with restrictions, or coexistence, not because it was a perfect path, but because it was a path to create meaningful change right now in the regulating of genetically engineered foods and the protection of non-GE foods. Because we supported the USDA’s approach of coexistence, certain consumer groups misunderstood our efforts and accused us of supporting big biotech, endorsing the proliferation of GE crops, and turning our backs on our shoppers’ and their desire to avoid GE food. Nothing could be further from the truth!
Whole Foods Market has been a staunch supporter of non-GE foods in the marketplace. We have taken a strong and visible stance on biotechnology in agriculture, and will continue to do so.
- We believe that GE food should be clearly labeled, and that the USDA and FDA’s policies on GE foods are not consistent with our consumers’ expectations.
- Since 1992, before GE crops were even commercialized, we have been educating and advocating on this issue, and we will continue to pursue our right to sell non-GE food.
- We are proud to be a founding leader of The Non-GMO Project, which works to ensure the sustained availability of non-GMO choices through an industry-wide product standard. (Genetically engineered and Genetically Modified Organism — GMOs — are used interchangeably.)
- We are committed to sourcing our store brand products to avoid GE ingredients, and we will continue to fight for strong organic standards that do not allow the use of GE crops.
- We support the National Organic Standards, which prohibit GMOs in organics, and we champion informed consumer choice with regard to GMOs.
- Our 365 Everyday Value® and Whole Foods Market™ brand products are sourced to avoid ingredients grown from genetically engineered seed, and our partnership with the Non-GMO Project will enable us to verify and label these products.
We will continue to work aggressively on this issue because we believe that GE food ingredients should be clearly labeled, and that consumers who want to avoid them should have an actionable way to do so. While yesterday’s decision will make our work more difficult, we are as committed as ever to ensuring that non-GE food remains available and we will continue to advocate for our farmers and for our shoppers on this issue.




February 1st, 2012 at 2:11 pm
Disappointing 10-fold! So many people are not educated on this stuff and trust what you’re carrying is “better” for them. In my field of nutrition, most of my clients don’t know GMOs.
February 1st, 2012 at 3:23 pm
@Ted Please read our responses posted above. Also, I have sent you an email containing information about the media rumors that have been circulating.
February 1st, 2012 at 4:07 pm
The fact that GE foods are being slyly fed into our communities is very disappointing? Education is a key component to this issue and the main way to directly educate consumer is through labeling. This forces the farming community to as one more label to their packaging.
The fact is using Genetic Modifications (GM) to combat pesticides like “round up” is taking farming down the wrong path all together. It should be banned. According to the Environmental Protection Agency (EPA), 70% of the pollution in our rivers and streams come from traditional farming. The answer is not combating pesticides and altering the genetics of the plants. The answer is creating new urban farming concepts that are better for the environment. Companies like FusionPharm Inc (www.fusionpharminc.com) operate on 20% of the water equivalent of traditional farming, require no pesticides, and are a closed loop system. This equates to no run‐off of harmful wastewater pollutants entering rivers or streams, creating a more environmentally‐friendly solution to farming. What’s the end result? A cleaner environment and healthier non-GM produce being infused into our communities.
February 1st, 2012 at 7:12 pm
No longer shopping at whole foods.
Will WF prices drop as their standards do? Their basis of premium pricing seems to NOT EXIST.
February 1st, 2012 at 7:17 pm
I thank Whole Foods for existing, and using its own funds to fight the battles, on behalf of consumers, against the USDA-Monsanto types. Whole Foods is my favorite food store and, for the past few years, my only food store.
From: A loyal customer.
February 1st, 2012 at 7:25 pm
I was told by the workers at Trader Joe’s that they do not sell GM foods and that all products they sell are checked out to be of the highest quality.
February 2nd, 2012 at 9:24 am
@Donna We cannot speak to the products sold at other grocers. However, we do recommend you do your own homework on the GM products sold at all stores.
February 5th, 2012 at 6:48 pm
“Organic Valley, Whole Foods and Stonyfield Farm, along with many others in the organic community, were doing everything in their power to secure protections for organic farmers so that if their fields were contaminated once the GMO alfalfa was released, biotechnology companies for the first time would be held accountable for their pollution and would be forced to pay for the damages”
I’ve been a Whole Foods customer since 1990. I have successfully battled diseases that many people have died from. I have cured myself by consuming specific (fresh and organic only) foods, juices and probiotics, along with a variety of non-food chemical-free products, all purchased under one-roof, at Whole Foods Markets, which I depend upon to remain healthy and cancer-free. Suffice it to say, if it weren’t for Whole Foods Market, I would probably be dead. With that said, and in reference to the above quote …
One cannot hold Sociopaths accountable for anything because they don’t have the ability to take responsibility for their actions … not even on their best day. People who do not have a conscience lack a moral compass. They do not have the ability to respond or to react responsibly. The ability simply isn’t there. To them, laws and regulations are a game … a game that they must win. This is what defines them and this is why they are called sociopaths. They band together because, well, power is in numbers.
They are hell-bent on controlling the world’s food supply.
I am not a pessimist – I am a realist.
Thanks for your efforts, but sorry to say, realistically, I think we are somewhere between doomed and screwed.
February 28th, 2012 at 8:52 pm
Victory is always possible for the person who refuses to stop fighting. -Napoleon Hill
Extremley saddened by this….
Will be spending my $ elsewear….
February 29th, 2012 at 11:49 am
While I can feel compassion for the options presented to WFM on the issue of GMO’s, I am hugely disappointed, saddened and conflicted as to whether this just Monsanto bullying them into submission. I have been a supported and consumer of WFM for 10 years and encourage all of my clients to shop there as well. However, it seems they might be taking the easy way out instead of using their relationships with “higher ups” to stand strong for what is right and just. I hope they realize how powerful their actions truly are and how many people rely on them for their health as well as the future of our children and the human race. In encourage my clients that when we are faced with challenges there is always something beautiful and rewarding on the other side that makes it worth the trouble. I would like to see WFM take this stance a little stronger as well.
April 3rd, 2012 at 1:01 am
To the people who are taking their money elsewhere? Where exactly will you go? Enlighten us all. Do you not understand our government in the United States of America? The land of the free and home of contamination and greed indeed.