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Hi everyone! Since I put 20 years in with Whole Foods Market, mainly in seafood, before joining Carolina Classics Catfish Farm about three years ago, they asked me to tell the story about the farm’s evolution and support in creating the Whole Foods Market farm-raised (or Aquaculture) seafood standards. I also get to do some myth busting about catfish – one of my favorite things to do!
Whole Foods Market started doing business with Carolina Classics Catfish back in 1986 – there were only four ponds and freshly harvested fish would be delivered right to our store in Durham, NC. Super fresh and it tasted great!
Myth #1: Catfish tastes “muddy.”
The truth: If it does, it’s not good catfish.
Because of the way we raise and harvest our fish, you’ll never get that muddy flavor, which is caused by algae blooms in the water.
