The Whole Story blog is a great place to find value tips from The Whole Deal, the Value Guru and even from our customers sharing with one another. Well, we here at Whole Foods Market University (WFM-U) are joining the value conversation with our “Virtual Value Tour.” Originally created to help our Team Members better understand how to become more astute value shoppers in our stores, this short WFM-U course will also assist you in making smart, value-oriented choices the next time you visit Whole Foods Market.

Would you like a quick, easy way to better understand what we mean when we say one of our products has earned the “Whole Trade Guarantee”? Well, now you can learn about Whole Trade Guarantee the same way that many of our Team Members have-with a quick, easy educational piece produced by Whole Foods Market University (WFM-U). WFM-U is Whole Foods Market’s internal online educational resource that’s available for all of our Team Members to access so that they may learn, grow, and enrich their knowledge of our business. This Whole Trade Guarantee piece was originally produced for our Team Members, and with a few slight modifications, it’s now ready for you to experience! And we’re just getting started. Watch this blog for other WFM-U educational tools coming your way.