Whole Story

Today’s the big day! All of our U.S. stores are helping shoppers celebrate Labor Day by offering ground grass-fed beef at a sale price of just $4.99 per pound. Get here early because the sale is today, Friday, September 2nd only, while supplies last — with a 10 pound limit.  This is the perfect way to try out grass-fed beef if you haven’t yet; and if you have, a perfect opportunity to stock up! Here are some of my favorite recipes that I think are perfect ways to shine the spotlight on flavorful grass-fed beef: Or you can use grass-fed in any of these 28 ground beef recipes. Here’s what I think is most important to know about grass-fed beef:

• Grass-fed beef ranching is not only good for the animals, but involves managing natural resources and supporting local producers.
• Grass-fed beef is a leaner choice and has a more favorable ratio of omega fatty acids.
• Grass-fed beef is priced fairly for the producer and is worth every penny.
• Grass-fed beef is a delicious alternative to grain-fed beef and cooks a little differently.

We’ve got more details on our Grass-fed Beef page and you can read about our Grass-fed Rancher Partners and find out who supplies the grass-fed beef that you buy in your local Whole Foods Market. Very cool. Hope to see you this Friday!